Episode 9: Brittany Grignon, founder and operating owner of Session Pilates on going from zero to (soon) four studios in 4 years in saturated Dallas
“The hardest thing about growing is relinquishing control. Things are going to happen without you being the first line of defense, so you have to set up the team to be able to handle it. It's all about the systems.”
-Brittany Grignon, founder & operating owner of Session Pilates
In Episode 9, I sit down with Brittany Grignon, founder and operating owner of Session Pilates based in Dallas, Texas. We talk about how exactly she got Session Pilates opened, how she optimizes revenue and creates high demand with just 15 reformers in each location and a little bit about her marketing plan. Brittany opens up about how she was able to take Session from 1 location to (soon to be) 4 locations in 4 years in a place where Pilates studios and boutique fitness is rampant (i.e. lots of competition). Expanding a strong brand and replicating the experience across all locations is not an easy task, and Brittany talks about her tricks and tips on how to do it the right way. You won’t want to miss out on this one!
Where to find Brittany Grignon / Session Pilates:
Her IG: @bgrignon
Session Pilates’ IG: @sessionpilates
Session’s website: https://www.sessionpilates.com/
Book a class at Session through StudioHop
(This episode was sponsored by MiniLuxe and Follain. TFI podcast listeners get free nail art add-ons (worth $10). Just mention The Fitness Insider when booking or add it into the notes section on the MiniLuxe app when booking an appointment). MiniLuxe recently launched their polishes at Neighborhood Goods in both Dallas and Austin, so you can shop their polishes there! For Follain, TFI listeners get 10% off in-store and online. Just use code “TFI10”.)
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